Avoiding a Public Apology: Public Relations Tactics in Case of Crisis

(DGIwire) — Celebrities, especially comedians, have been known to put a well-heeled foot in their mouth at times. Perhaps an off-color remark is overheard by a reporter or captured on a smartphone. Maybe a well-planned joke that was intended to make people laugh was taken the wrong way, and instead offended and angered a large group […]

Cybersecurity Myths Continue to Plague Companies

(DGIwire) Cybersecurity is in the news daily due to high profile breaches at Sony, Target, Home Depot, and J.P. Morgan, among others. But even with the endless media commentary and onslaught of best practices memos from lawyers, directors are struggling inside the boardrooms of companies of all sizes where misinformation still reigns supreme with respect […]

Crisis Management: Waiting Until the Last Minute Can Be Deadly!

(DGIwire)   “Crisis” is not a word to be tossed around lightly. It has become synonymous with “disaster,” “catastrophe,” and “emergency.”  But “crisis” actually comes from the Greek, krísis, which means “decision, choice, election, or judgment.” In other words, a crisis should ideally be viewed as an opportunity to make effective changes moving forward. The reality is […]